Services

A partnership layer that decides, and six services that do the work

The partnership layer is what Stayntel is: diagnosis, analysis, strategy and a standing arrangement to run the plan. The services underneath are the instruments. Each is scoped on its own where that is what the property needs, and each keeps its place in a partnership only while the numbers justify it.

The partnership

Four ways we decide what the property should do

Services

Six services, each with the number it is judged on

Reputation

Reviews and reputation

A review programme that asks at the right moment, responses within two working days in the property's voice, and monitoring across the platforms guests and engines actually read. Most agencies in this market do not sell this at all; it decides shortlists.

Measured by review velocity and rating against the comp set
Conversion

Website and booking-engine conversion

Room and offer pages that state what the room is, what is included and what it costs all in; a booking path that survives a phone; rate presentation that gives a guest a reason to book direct; and reservations coaching so the phone converts as well as the site. Built on the stack you already run, and you own all of it.

Measured by look-to-book rate; drop-off between room list and confirmation; enquiry-to-booking rate
Visibility

AI visibility, SEO and local search

Property and room pages that answer what guests actually ask, a complete Google Business Profile, consistent details across the sites engines read, presence in the guides and reviews they cite, and a monthly prompt panel.

Measured by share of prompts where the property is named; direct sessions and bookings attributed to search and AI
Retention

Guest data, email and repeat stays

Guest records captured at booking and at stay, pre-arrival and post-stay messages written in the property's voice, and offers to past guests before rates go to a channel. The list stays in your systems and stays yours.

Measured by repeat rate; revenue from returning guests as a share of the whole
Measurement

Analytics and booking attribution

Tracking that survives the jump from your website to the booking engine: linker and domain configuration, click IDs passed into the reservation, a first-party tag domain, and server-side conversions from the reservation itself. Reports come with a recommendation, not just a dashboard.

Measured by share of bookings with a known source; agreement between GA4 and the PMS
Acquisition

Paid media and metasearch

Google Hotel Ads, metasearch and paid social, structured by market and season, bid to a target return the booking engine can actually report, with creative that shows the property rather than a stock sunset. Runs only where the diagnostic says it earns its keep.

Measured by cost per direct booking and contribution after distribution cost, not cost per click

Which service first? The audit decides.

Ten points, scored, in five working days. Then we know where to start.

Request the free audit